Cloud gaming? Who cares?
Cloud gaming is powerful—but abstract. This sizzle video was designed to answer a simple question quickly: what is Luna, and why should I care?
Using bold animated typography, gameplay footage, and a clear narrative arc, the piece introduces cloud gaming by emphasizing ease, immediacy, and fun over technical explanation. I developed the storyboards and worked closely with the team to shape pacing, tone, and visual rhythm, ensuring the video felt confident, accessible, and inviting to new audiences.
Credits
Creative Director: Ryan Schmidt
Editor and Motion Graphics Designer: Thomas Crew
Design Support: Jerica Harada